Marketing Analyst Full Time

Marketing Analyst
Dubai, United Arab Emirates
Full-time
Job Family Group: Marketing
Company Description
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description
Lead development and execution of annual/multi-year plans with Visa’s Clients and Partners (Financial Institutions, Merchants and FinTechs). In doing so, leverage Visa’s Sponsorship assets, capabilities, partnerships and advisory services:

Develop a clear understanding of the client’s business strategy and objectives and tie those in with Visa’s strategic objectives in the market

Use a data-driven approach, leveraging consumer trends and insights to propose business growth-driving initiatives

Exhibit a strong understanding of digital marketing practices and advise clients on the best path forward to achieve strong business results using tools, platforms, influencers and sponsorship assets

Identify new market opportunities that will increase value-added services to clients and end consumers

Establish, develop and maintain strong, collaborative working relationships across internal and external stakeholders.

Build strong relationships with clients, internal stakeholders and agency partners translating strategy into objective actions and driving efficiency within defined processes

Influence and gain the support of client partners to participate in Visa marketing activities, through a high level of collaboration, influence and negotiation

Execute digital marketing campaigns and other initiatives to drive Visa’s strategic objectives and client’s business goals

Effectively leverage Visa’s sponsorship assets, partnerships, capabilities across the region and globally to deliver incredible value to our client partners

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications
Basic Qualifications

Knowledge of various digital marketing channels, including social media, email marketing, and content marketing.
Understanding of how to measure and analyze the performance of different channels.
Strategic thinker with strong commercial acumen and negotiation skills
Ability to work with large datasets and data visualization tools in order to create engagement opportunities and drive strategic outcomes
Strong planning and project management skills with advanced written and spoken communication
Significant experience in marketing with a strong campaign planning and implementation, marketing planning, target-setting and strong track record of flawless execution and delivery
Strong understanding of key P&L drivers to build effective business cases
Strong understanding of digital marketing and performance marketing practices
Demonstrated track record in the management of external clients, agencies, and the development of through the line campaign materials
Strong self-management skills including demonstrable drive and energy
Strong understanding of the region, multicultural sensitivity and a commitment to drive an inclusive culture
Candidate must be open to travel as relevant within Visa’s safety and security policies
Preferred Qualifications

Tech, FMCG, retail banking experience is advantageous.
Bachelors in Business, Management, Advertising or equivalent degree /
diploma
Proven relationship management and sales skills
A minimum of 3 years experience in marketing
Additional Information
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.